Having the right promo product that suits your client demographic is great, but the product choices should also keep up with the times. We have collated the promo products that are steadily growing in popularity to help you with your marketing planning. So, let’s look at the exciting selection for 2022 and beyond!
Virtual Event Promo Products
Virtual events (VEs) have been thoroughly embedded into society for the foreseeable future. Sure, in-person events are resurging and hybrid events are popular as well, but virtual is here to stay.
The question is: How can you make your VE stand out from the crowd? Promo products, of course! Because it takes innovative thinking and more effort than in-person handouts, the perceived value attached to them increases.
Using promo products creates a personal connection for VE attendees. Research shows that 83% of consumers evaluate a brand’s treatment of them at an equal level to how they evaluate the product they have bought.
We recommend these promo products for your VE:
- Hard covered A5 Journal or notebook featuring a pocket for your phone or pen loop
- Knitted beanie – Everyone loves a beanie in winter
- Wireless headphones – These are ‘de rigeur’ for YoPros to old execs
- Branded bandanas – These are popular with sports enthusiasts
Remote Working Promo Products
Remote working, working from home (WFH) or working from anywhere (WFA) is a current option for many employees and an increased number of entrepreneurs.
Consequently, the demand for WFH/WFA promo products has increased. This can be fun, practical or for destressing, especially if you work from home with kids at home.
We recommend:
- Webcam covers for more security and privacy
- Wireless charging mouse pads
- Stress relief products
- Fun, pin-striped shorts for those Zoom meeting outfits
Green Promo Products
Environmentally sound products are essential. Research shows that half the market will raise their opinion of your brand if your promo products are eco-friendly.
Brands that resonate with their values and beliefs are preferred. Green products with raise the ethics value of your brand.
We recommend:
- Backpacks, bags, stationery made from recycled material
- Containers, lunch boxes and phone stands made from bamboo
Wireless Promo Products
Tech products are always appreciated, but dozens of wires are always disliked. Combining a product that ticks both those boxes is a winner. WFH means space is tight and clutter is even more disliked. Help your clients free up space and movement.
We recommend the following wireless promo products.
- Desk Organiser Charger
- Speakers
- Bluetooth Mouse or Keyboard
All of the above products can be customised with your branding, so users and those sitting next to them can see your brand name again and again. Double-win.
Call us with your promo products questions and ideas, and let’s make 2022 memorable!
